“Being part of the Unlocking Growth course has been amazing, it's easy to see where it has helped in businesses I'm working with. Many courses provide a good outline of things to keep in mind, but few have left me with a set of tools, skills and knowledge to implement immediately and measure the impact.”
Rocketship Graduate
Fix your Activation metrics
At the end of the comprehensive 14-week program, you will have learned our Customer Journey Optimisation Methodology and will be able to meaningfully transform the Activation metrics and go-to-market strategy of any Startup.
Increase the time each visitor spends on your web or mobile app
Improve engagement with event-triggered personalised messaging
Increase conversion rate and recurring revenue by reducing friction
Enhance your analytics by tracking user behaviour correctly
A program tailored for
Starting your Career
"I'm a curious person and Product-Led Growth was where all the action was happening. This course has given me the confidence to really own my craft, and take this and apply it to any startups that exist."
Career Progression
"The course has
made me a much better operator, a much better professional in this industry. It has given me an enthusiasm about Product-Led Growth, which I'm sure will continue for many years into my career."
Career Changes
"I've recently made the move from corporate into the tech startup space, and there were rumblings about product and marketing. I knew there was something out there that I didn't know about, and I just had to do this. It is a skillset that scales."
Product Leaders
"Product-Led Growth has only been around for five years, so it's quite new and very limited people who have skills in that area. As a Product Manager, you need to be skilled across numerous areas. Product-Led Growth is the next key big area that Product Managers especially need to be skilled in."
...and for Organisations
to supercharge their Growth trajectory.
Reduce Growth Costs & Scale Fast
Lower your customer acquisition cost, target more qualified leads, and drive revenue from your existing customers
Launch a Product-Led go-to-market
Go to market with a streamlined strategy that focuses on fostering your product to attract, convert and retain customers
Build a team of superstars
Build your team of Product-Led Growth superstars, who are responsible for ensuring your organisation builds a product that sells itself
Improve Tracking and Analytics
Build a solid tracking plan to capture essential data, enabling you to track, measure and analyse your customer behaviour
Solve Developer Bottlenecks
Remove business logic from code by deploying our Customer Journey Architect's toolkit; enabling you to iterate and experiment on the customer journey without developer involvement
Increase Conversions
Design for the end user, and optimise your customer experience to encourage free to paid conversions
Learn the Stack
of Unicorns
We get you hands on with the leading tools to track, measure and drive growth, enabling you to scale your products without developer involvement
Segment
Customer Data Platform
Segment is the leading customer data platform (CDP) that collects events from web and mobile apps, to help consolidate and provide a single view of your customers
Amplitude
Analytics
Understand your customers, drive conversions and increase engagement, through a self-service product analytics tool
AppCues
In-Product Activation
Boost your product adoption, and personalise your onboarding experience, with no-code onboarding workflows and modules
Customer.io
Marketing Automation
Automate data-driven emails, push notifications and SMS, enabling you to create a strategy for every kind of message
You'll be an Expert, Certified
Graduate with a proven skillset and showcase your expertise as a
Certified Product-Led Growth Practitioner (Level 2)
View our other Certifications
Share your achievements with the world
Customer Activation Rocketship
Product-Led Foundations
plus
Product-Led Activation
User Onboarding Masterclass
Top of Funnel & Funnel Tracking Case Study
Personalisation
Analytics Part 1 &2
Experimentation
Activation
This 14 Week Program includes
Flexible Payment Plans
With Edstart you can apply to spread your repayments in weekly, fortnightly or monthly instalments and reduce your repayments by extending your education costs beyond the tuition period.
- Go to the EdStart website
- Under "School", type in Unlocking Growth
- For Student Type, select "Other"
- Complete all details and Edstart will contact you
What Our Students Say
"The Rocketship course has transformed my understanding of modern marketing techniques. It's exciting to learn a different skill set and to see firsthand that whilst this would normally be incorporated into a developer's code, I can run these analytics and campaigns independent of code."
SyncTech